Personal Information
Name
Salwa Nabil Malhas
Nationality
Jordanian
Maritial Status
Married
Education
• BS Degree in civil Engineering / TECNO Jordan university.
• Master Degree in civil Engineering / TECNO Jordan university.
• Certificate of completion” PRIMAVERA Project planner”
• Planning & scheduling –course 601
• Certificate of training “ art of selling “
• Certificate of accomplishment “Advance Marketing Strategy “
Other Qualifications
• “Certificate of Training “Kuwait University.
• “Certificate of Training “American University of Kuwait.
Work Experience
Title: Chief Business Development & Marketing Officer
Department: Business Development , Marketing & Real Estate Management
Al Mazaya Holding from Jan. 2004 up to date
Responsibilities and Duties:
• Build, structure, set up & asses the company Business plan in coordination with company`s other Departments.
• Source & Oversee the development and growth of profitable new business.
• establish a conceptual design for a new real estate opportunity.
• Set up a full tendering documents for a lump sum projects ( Bill of Quantities , top sheets , civil & technical specifications , quantity
surveying )
• Participate in tendering projects with Government.
• Conduct Feasibility Studies for different Business Opportunities.
• structuring Financing tools and Joint Ventures, Real Estate Funds & Portfolios
• Research (Market Size, Market segments , market sectors , expansion plan )
• Identify potential market segments and niches and to design appropriate marketing strategies, competition analysis to exploit them.
• Corporate & project Marketing.
• PR & media ( events , website , advertising , social media )
• Sales (structuring a sales business model, manage sales of products at two levels ie macro & micro level) .
• Leasing (structuring a leasing business model, manage leasing products at two levels ie macro & micro level) .
• Property management (Manage an in-house team + outsource certain services for the Facility management, CRM , Rent Collection ,
operation trades ) .
Title: General Manager @AL Masaken , A Subsidiary of ACICO & Ghassan Al Khaled Group .
Department : Real Estate
Company 2 from 7/ July /1995up to December 2003
Responsibilities and Duties:
• Source & Oversee new lands for a profitable real estate development projects.
• Establish a conceptual design for a new real estate opportunity.
• Conduct Feasibility Studies for different Business Opportunities.
• Set up a full tendering documents for a lump sum projects ( Bill of Quantities , top sheets , civil & technical specifications , quantity
surveying ) .
• Research (Market Size, Market segments , market sectors , expansion plan )
• Corporate & project Marketing.
• Promoting the construction using the light weight concrete.
• Participate in tendering projects with Government & private sector.
• PR & media ( events , website , advertising , social media )
• Sales (structuring a sales business model, manage sales of products at two levels ie macro & micro level) .
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CV’S OF PROFESSIONALS
Al-Mazaya Company Profile
| CV’s of Professionals
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